AI-powered media monitoring and reputation risk platform
Yankı automatically monitors your brand, executives, competitors and the topics you follow across selected national and international publications, news sites, wire services and video platforms. It summarises every story with AI, analyses sentiment and puts reputational risks at the top of your report.
Taken from the sample report; content is fictional. Download the full report as PDF
News sites, wire services, video platforms and social media are checked one by one; teams spend part of every day searching.
A wire story is republished on dozens of sites; traditional clipping reports list every copy, and the story you read yesterday shows up again today.
The reader has to work out which stories are positive and which are harmful.
By the time the report is read, a damaging story has already spread.
Competitors' wins and setbacks are not tracked systematically.
Yankı does this work for you and brings you only what needs a decision.
Enter your brand, executives and competitors, or simply describe the agenda you want to follow in one sentence and let AI suggest the search topics.
Enter a key from Anthropic, OpenAI, Google Gemini or any OpenAI-compatible provider and test it with one click.
Daily, weekly or more often depending on your plan, or manual scans only if you prefer.
At the scheduled time Yankı runs the scan, analyses the stories and emails a PDF report to your recipients. All past reports stay available in the dashboard.
You can follow each scan live in the dashboard and get notified when it finishes.
Features
Stories that pose a real reputational threat — allegations, scandals, legal proceedings, negative coverage reaching a wide audience — are flagged in a separate category and shown at the top of the report with a warning sign. Ordinary negative coverage is kept apart from stories that need urgent action.
PR risk watch (Pro and Enterprise)
It does not wait for the scheduled report: it scans frequently in the background and sends an email alert as soon as a PR risk story is found.
Every story is tagged positive, negative, neutral or PR Risk. Next to the tag you get a short AI summary and a link to the story, so you understand it without reading the full text.
News about your competitors is grouped in a separate section and assessed from your point of view as a competitive advantage or a competitive disadvantage.
The same story published on different sites is grouped into a single card, with every source listed underneath. Your report stays short, and you can see how far the story has spread.
A PDF report is prepared on your schedule and sent automatically to the recipients you choose. Reports can be in English or Turkish and are ready to forward to your board or clients.
Alongside selected publications, Yankı scans Google News, Bing News, RSS feeds, web search and YouTube. RSS feeds of national news agencies are added to every profile by default; you can add your own sources and filter results by channel.
Analysis runs at the AI provider you choose, with your own key. You control the model and the cost, and you use the provider your organisation has approved.
Set a separate scan frequency for each monitoring profile. Increase it during campaigns or crises, reduce it in quiet periods, or run scans manually only.
What makes Yankı different
You do not need a brand to start. Write a short brief such as “a daily banking agenda for a bank's senior executive”; Yankı suggests the topics to search and reports on the agenda regularly.
For executive briefings and strategy teams.
A daily banking agenda for a bank's senior executive
Sample output.
Reuters, Financial Times, Bloomberg, Bloomberg HT and Dünya are scanned specifically. International publications are searched with English keywords, so coverage in the foreign press is not missed.
* Reading full articles may require an individual or corporate subscription to the source.
A story that appeared in an earlier report is not reported again. Developing stories are marked “Ongoing”, so every report starts with genuinely new information.
“Branch network restructuring” was reported yesterday, so it is not repeated today.
Get the daily media report ready every morning instead of compiling it by hand, and see stories that could become a crisis within hours.
Stay informed about your brand and competitors without an agency budget.
Follow what is written about you by name and spot content that could harm your reputation early.
Receive the industry agenda as a regular briefing, independent of any brand, and track competitor moves as advantages or disadvantages.
Your AI API keys are stored encrypted in the database and are never shown in plain text in the interface.
Analysis runs at the AI provider your organisation has approved; you decide where the data flows.
Each customer's monitoring profiles, stories and reports are fully separated from other accounts.
Personal data is processed under Turkish Data Protection Law No. 6698 (KVKK); retention periods and deletion requests are set out in our privacy notice.
Yankı only scans publicly published content.
AI analysis costs are paid to your provider through your own key; the Yankı subscription covers platform use only. Starter and Pro come with a 15-day free trial.
Single brand, SMEs, individuals
₺1,000/month + VAT
Growing teams and mid-sized organisations
₺5,000/month + VAT
Large organisations and custom needs
Custom
Talk to our sales team about a plan configured for your organisation.
Contact salesReuters, Financial Times, Bloomberg, Bloomberg HT and Dünya are scanned specifically; international publications are searched with English keywords. Google News, Bing News, RSS feeds, web search and YouTube are scanned as well, and you can add your own RSS feeds. Social media channels are considered on request for enterprise plans.
Anthropic (Claude), OpenAI, Google Gemini and any provider with an OpenAI-compatible API.
Negative news is critical coverage about you. PR Risk is a story that could seriously damage your reputation and needs a quick response, such as allegations, scandals or legal proceedings.
Yes. Just describe the agenda you want to follow in one sentence, for example “a daily banking agenda for a bank's senior executive”. Yankı suggests the search topics and reports on the agenda at the frequency you choose.
No. A story that appeared in an earlier report is not reported again. Developing stories are shown with an “Ongoing” label.
You decide, per monitoring profile. You can schedule automatic scans up to the frequency your plan allows, or run scans manually.
English and Turkish. Story summaries are written in the report language you choose.
No. Sign up in your web browser and create your first monitoring profile in minutes.
Create a monitoring profile, pick a frequency, and Yankı does the rest.
Want to see it first? Fill in the form and we will set up a demo for you.